Murad Osmann

Murad Osmann, born Murad Yusupovich Osmanov on May 15, 1985, is a prominent Russian producer, photographer, and the creator of the globally recognized Follow Me To visual project. He holds a Master of Engineering degree from Imperial College London. In 2011, he returned to Russia to fully dedicate himself to the creative industry and video production.

That same year, Murad co-founded the video production company Hype Production together with Ilya Stewart. As a general producer and co-owner, he oversees the entire cycle of content creation. His core responsibilities include developing creative concepts, organizing complex shoots, and managing final post-production.

Under his leadership, Hype has delivered hundreds of commercial videos, music clips, and documentary projects for major global and local brands. The company has been repeatedly recognized at prestigious industry festivals, including the Cannes Lions. This solidifies Murad’s reputation as a producer who transforms bold ideas into visually flawless and commercially successful world-class products.